Saturday, May 2, 2015

Bought On Loyal3: K, KO, MCD, WMT

I purchased the following stocks in my Loyal3 account on 4/20/2015:
  • 0.1549 shares of Kellogg Company (K) at $64.54 per share.
  • 0.2455 shares of The Coca-Cola Company (KO) at $40.74 per share.
  • 0.1041 shares of McDonald's Corp. (MCD) at $96.04 per share.
  • 0.1276 shares of Wal-Mart Stores Inc. (WMT) at $78.40 per share.
About The Companies
Kellogg Company manufactures and markets ready-to-eat cereal and convenience food products primarily in the United States and the United Kingdom.  Some of their well-known brands include Kelloggs, Keebler, Cheez-It, Murray, Austin, and Famous Amos.  Dividend yield at time of purchase is 3.0%.

The Coca-Cola Company manufactures and distributes various nonalcoholic beverages worldwide.  Some of their well-known brands include Coca-Cola, Diet Coke, Coca-Cola Light, Coca-Cola Zero, Fanta, Sprite, Minute Maid, Georgia, Powerade, Del Valle, Schweppes, Aquarius, Dasani, Simply, Vitaminwater, and FUZE TEA.  Dividend yield at time of purchase is 3.2%.

McDonald's Corporation operates and franchises restaurants in the United States, Europe, Asia, the Middle East, Africa, Canada, and Latin America.  The company's restaurants offer various food products, soft drinks, coffee, and other beverages.  Dividend yield at time of purchase is 3.5%.

Wal-Mart Stores Inc. operates retail stores in various formats worldwide.  The company operates through three segments: Walmart U.S., Walmart International, and Sams Club.  The company operates discount stores, supermarkets, supercenters, hypermarkets, warehouse clubs, cash and carry stores, home improvement stores, specialty electronic stores, restaurants, apparel stores, drug stores, and convenience stores, as well as retail websites.  The company's stores offer meat, produce, deli, bakery, dairy, frozen foods, alcoholic and nonalcoholic beverages, and floral and dry grocery; health and beauty aids, baby products, household chemicals, paper goods, and pet supplies; electronics, toys, cameras and supplies, photo processing services, cell phones, movies, music, video games, and books; and pharmay, optical, over-the-counter drugs, and many more.  Wal-Mart pretty much sells everything under the sun.  Dividend yield at time of purchase is 2.5%.

My Thoughts
Originally, I wasn't planning on using Loyal3 to make purchases of stocks I already own in my brokerage accounts.  After further contemplation, I decided to make purchases based on best valuation at the end of each month on Loyal3.  Thus, I decided to purchase KO, MCD, and WMT on Loyal3 since the prices had dropped and these three companies are all solid dividend growth companies with a long track record of increasing dividends.  Besides, these companies are familiar to everyone - even little kids.  They have strong brand recognition and are large multinational companies with great competitive advantages.  I decided to purchase more K since the price is decent in my opinion, has a nice dividend yield, and is also a company with strong brand recognition and is one of the big players in the cereal market.

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